AI initiatives that win.
Simak Growth helps companies launch the AI initiative that wins its market: find the wedge, ship the first product people actually use, and prove its quality with evals before it scales. Led by Nikita Simakov.
I · Fractional CPO
Strategy, operating cadence, team alignment and executive decision support.
II · AI evals & safeguards
Evaluation systems for AI agents and LLMs: SME benchmarks, golden sets and scoring rubrics, safeguards against unsafe or off-policy output, and release gates that keep quality measured after launch. How it works
III · AI strategy & implementation
Use-case selection, product design, evaluation and implementation inside real company workflows.
IV · Growth & monetization
Segmentation, experimentation, pricing and the systems needed to learn faster.
V · Product audits & delivery
Evidence-led diagnosis followed by a practical roadmap and hands-on delivery leadership.
at Sidekick
at Lovel
at VL Projects
at Yandex
The work,
case by case.
From consumer AI to search infrastructure, each role is documented through the problem, the work and the available evidence.
Work experience
~10Kmonthly users, including businesses
Case study • 2024
AI Stat: From a call center to an AI agent businesses trust
Data Scientist / AI Product Lead · ~10K MAU
4×monthly revenue to ~$700K
Case study • 2022
Sidekick Browser: Finding the cohorts that compound
Head of Product · Acquired by Perplexity · 4× revenue
+12%in-session search engagement
Case study • 2021
Yandex: Deeper search sessions at 75M+ scale
Lead ML/AI Product Manager · +12% search engagement
+7%payment completion
Case study • 2019
Hoff: Simpler foundations, faster releases
Product Manager · Mobile & checkout · +7% payment completion
Advisory
~$700Kmobile ARR added in 12 months
Advisory • 2025
VL Projects: Mobile as a growth engine
Fractional Head of Product · ~$700K mobile ARR added
~30%attribution accuracy lift
Advisory • 2024
Avito: One methodology across eleven businesses
Fractional PM · Revenue attribution & CRM · ~30% accuracy lift
300–400Kmonthly users at exit
Advisory • 2024
Lovel: From a blank page to break-even consumer AI
Fractional CPO · Consumer AI · 300–400K MAU
More engagements
ConsultingSamruk EnergyAI implementation · Video analyticsScope: video analytics
AI in operational video analytics
Product consulting engagement focused on implementing AI into Samruk Energy’s video analytics workflows.
Company7.9 GW installed capacity, ~⅓ of Kazakhstan’s electricity output (2025) source
Visit Samruk EnergyConsultingMinistry of Industry & ConstructionRepublic of Kazakhstan · AI implementationScope: AI implementation
Practical AI for public-sector workflows
Product consulting engagement focused on practical AI implementation with the Ministry of Industry and Construction of the Republic of Kazakhstan.
CompanyFormed September 2023; oversees industry, mining, construction and housing source
Visit the MinistryVentureKarta / HeyCardLaunch PMFirst 100 paid users
Evidence-led launch
Defined the core customer segment and positioning from early user evidence, took the product to launch, and landed its first 100 paying users.
Company20,000+ monthly users (company-reported, 2026) source
Visit KartaConsultingWhiteLarkConsulting · GTM & positioning · PaymentsPositioning
Clarifying payment orchestration
Consulting engagement on go-to-market and positioning for WhiteLark, a payment orchestration platform.
Company50+ payment provider connections (company-reported) source
Visit WhiteLarkOutcomes shown here come from Nikita’s supplied resumes and confirmed consulting record; approximate notation is retained where provided. “Company” lines describe each organization, from public sources or Nikita’s CV as linked, and are not Nikita’s results.
Nikita Simakov
Product leader across AI, consumer and B2B products. 7+ years turning uncertain bets into measurable businesses and shipped products.